One short link. The right destination for every device and country.
Route visitors to different URLs based on their device and country. Send iPhone users to the App Store, Android users to Google Play, Windows and Mac computers to their own download pages, and shoppers in each country to the storefront that ships to them, all from a single Flyn link.
- Free plan, no card required
- Set up in minutes
- No IP addresses in click analytics
- No ad interstitials
- Cancel anytime
Smart routing lets one short link resolve to different destinations depending on who clicks it. Set rules by device (iOS, Android, Windows or Mac) and by country. Visitors no rule matches go to your A/B split if the link has one, otherwise to your default URL. It is a Pro feature, built for teams that share one link across platforms and countries but need each visitor to arrive in the right place.
How it works
Up and running in minutes
Create your link and open the routing panel
Shorten any URL as usual, then open the routing panel on that link. This is where you define where different visitors should go instead of the default destination.
Add device rules
Set a URL for iOS and a URL for Android, and if you want one for Windows and one for Mac. iPhone visitors follow the iOS rule, Android visitors follow the Android rule, and a device without a rule of its own falls through to your country rules, then your A/B split if the link has one, then the default. Point each platform at its own app store, checkout, or download page.
Add per-country rules
Add rules for specific countries to send visitors to country-specific storefronts, pricing pages, or offers. Device rules are checked first, so a country rule applies to visitors whose device has no rule of its own. Routing is by device and country only. Anyone outside your rules gets your A/B split if the link has one, otherwise the default URL, so there are no dead ends.
Share one link everywhere
Save your rules and share the same short link across every channel. Flyn evaluates clicks in real time and routes them, so one link can stand in for a separate URL per platform or per country.
Why it matters
What you get
The right store, every time
iPhone users go to the App Store, Android users go to Google Play, Windows and Mac users go to their own pages when you set them, and everyone else sees your web page. One link stops sending mobile visitors to a store they cannot use.
Country-specific destinations
Route each country to the storefront, currency, or offer that fits it. Send US buyers to your US shop and buyers in Germany or France to the site that ships to them, without maintaining separate links.
One link to maintain
Replace a pile of platform-specific and country-specific URLs with a single short link. Update a destination once and every visitor who matches that rule follows the change instantly.
Better mobile experience
Fewer wrong landings mean fewer bounces. Visitors arrive on a page built for their device and country, which keeps them moving toward the action you care about.
Rules that resolve in real time
Rules are checked at redirect time, device first and then country, and a visitor no rule matches gets your A/B split or default URL. Rules skip crawlers, password-protected links, links past their click limit, and mailto, tel and sms links.
See where clicks come from
Pair smart routing with Flyn Pro analytics to break clicks down by country, city, device, OS, browser, and referrer, so you can tune your rules with real data.
Who it's for
Made for how you work
Related features
Pairs well with
Free tools and guides
Try it and learn more
Frequently asked questions
What can I route by?
Device and geography. You can set separate URLs for iOS, Android, Windows and Mac, and you can add per-country rules. Routing is by device and country only. Flyn does not route by language.
What happens to visitors who do not match any rule?
They go to the link's A/B split if it has one, otherwise to the link's default destination. The default is your safety net, so every click resolves somewhere valid even if a visitor's device or country is not covered by a specific rule.
Can I combine device and country rules on the same link?
Yes. You can set device rules, country rules, or both on a single link. Device rules are checked first, then country rules, then your A/B split if the link has one, then the default. For example, send iPhones to the App Store and Android phones to Google Play, send German desktop visitors to your German site, and everyone else to your default. One rule cannot require both a device and a country, such as Android users in one country only; use one link per market for that.
Is smart routing available on the Free plan?
Smart routing is a Pro feature. Pro is $9 per month billed annually (or $12 month to month), and there is a $249 lifetime deal. Pro also includes unlimited links, advanced analytics, A/B testing, deep links, and more.
How is smart routing different from A/B testing?
A/B testing splits traffic between two URLs to compare performance, regardless of who is clicking. Smart routing sends each visitor to a specific destination based on their device and country, so it is about matching the visitor, not measuring a split.
Does smart routing work with custom domains and QR codes?
Yes. A smart-routing link behaves like any other Flyn short link, so it works on your custom domains and in the QR codes you generate from it. The same rules apply no matter how someone reaches the link.
Why teams choose Flyn
Built to trust, priced to keep
Flat, honest pricing
Pro is $9/mo billed annually (about 8 EUR / 7 GBP), or $12 month to month. No per-link fees, no metered "tracked clicks", no surprise tier jumps.
Privacy-minded by design
Click analytics store no raw IP addresses, and you can export your data or delete your account from Settings.
No ad interstitials
Every Flyn link, on every plan including Free, has no ad page before the redirect. Your audience never sees a third-party ad first.
Numbers you can trust
Click and scan analytics are bot-filtered, so you measure real people, not crawlers padding your stats.
Coming from another shortener? See how Flyn compares or bring your links with you: upload your export and preview the import free.
Smart routing is included with Flyn Pro
Start free, then unlock the full toolkit for $9 a month billed annually ($12 month to month), or pay once for lifetime access.